Reviving a Small County Fair

Why do small fairs struggle?

Reasons differ. Volunteers may age out, costs may rise, buildings may need repair and attendance may fall. Some fairs lose a carnival contract or a major sponsor, and others struggle after a bad weather year. Reports about small fairs often describe the heavy dependence on a few volunteers.

Before you start, ask what happened in your own place. Talk with past board members, exhibitors and neighbors. You may find that the cause is simpler or different than you thought.

Revivals often begin with one determined person who gathers others. That person does not need to lead forever, but they do need a first meeting. If you are that person, invite a few neighbors and ask a simple question: what would it take?

Where do you begin?

Begin by listening. Hold a community meeting or a series of small conversations, and ask what people would like to see. Write down what you hear, and share the notes with everyone who came.

Ask the county government, the fair office and the extension office what authority and support exist. Some fairs are tied to county government, and others are nonprofits. Knowing the structure tells you whom to ask for permission.

Check what you inherit. Ask whether there is a building, a bank account, equipment or debt left from the old fair, and who legally holds them. A short conversation with the county clerk or a former treasurer avoids surprises, and a clear picture of assets makes planning much easier.

• Hold a listening meeting
• Write and share notes
• Find out who owns the grounds
• Ask who holds the fair's name and funds

How do you build a team?

Invite a mix of people, such as farmers, teachers, youth leaders, business owners, retirees and parents. A small core group of five or six reliable people is a good start. Give each person a clear job and a time limit.

Reach out to 4-H and FFA, churches, service clubs and schools. Youth programs have a stake in a fair and can bring families. Ask for their ideas as well as their help.

Write down roles and set term limits. Burnout is a common reason fairs fail twice. Share tasks so no one person carries the whole event, and train newer members to take over.

Should you start small?

Yes, usually. A one day event with a few classes, a shared meal and a local band is easier than a full week. Add days, classes and attractions as the team grows.

Keep the budget modest. Ask local businesses for in-kind gifts, and use buildings that already exist. Track what you spend and what you earn, and share results at a public meeting.

Look closely at what made the old fair special. A pie contest, a youth livestock show or a parade may be what people remember. Bringing back one beloved event first gives people a reason to return.

• Choose one or two core events
• Use existing buildings
• Keep costs low
• Report results openly

What about rules, insurance and permits?

Even a small event may need liability insurance, food permits, animal health rules and local permits. Ask the county, the health department and your insurance agent. State agencies and extension can describe animal health rules.

Do not skip the paperwork. It protects you, your volunteers and your guests. A volunteer with administrative skills is a major asset.

Keep careful records of money. A bank account in the fair's name, two signers and a simple monthly report build trust. A volunteer with bookkeeping experience, or a local accountant, can set this up.

How do you keep families coming back?

Plan activities for different ages and make the first visit easy. Clear signs, shade, restrooms and water show you care. Offer a chance for kids to win a ribbon or try an animal project.

Thank everyone. Post photos with permission, and invite feedback. Families return to events where they feel welcomed.

Document the work. Take photos, keep minutes and save flyers. That record helps you apply for support and teaches the next team what worked.

Where can you find help?

County extension offices, state fair associations, the International Association of Fairs and Expositions and neighboring fair boards often have advice. Many fair managers are glad to share their experience.

This guide is independent. Confirm rules and legal requirements with the proper agencies.

Be patient. A revival is often a three to five year effort, with small wins along the way. Celebrate each step, such as a full set of volunteers, a repaired roof or the first year with a full exhibit hall, and share the progress with the whole community.

Last reviewed: November 12, 2026. Written by the County Fair & Rodeo Guide Editorial Team. See our editorial policy.